Please join us for an exclusive evening during ANA Media
The Media Power Shift
March 31st at 6pm
Capa Four Seasons, Lake Buena Vista, FL
Jeff Green
Founder and CEO, The Trade Desk
Shenan Reed
Global Chief Media Officer, General Motors
An Evening of Influence
Media decision-makers don’t just shape brands—they shape public discourse, economic opportunity, and the future of the open internet.
This off-the-record gathering will bring together a small group of brand marketers and their agency partners for a candid conversation about how the shifting media landscape is redefining power, influence, and responsibility.
We'll kick-off the night with a fireside chat featuring industry pioneers Jeff Green and Shenan Reed, moderated by Chalice CEO Adam Heimlich, followed by a dinner where you can keep the discussion going.
Where Media Meets Strategy
Fireside Chat
Jeff Green
Founder and CEO, The Trade Desk
Jeff Green is the co-founder, chairman, and CEO of The Trade Desk, a leading programmatic advertising technology company established in 2009. Before founding The Trade Desk, he created AdECN, the world's first online advertising exchange, which was acquired by Microsoft in 2007.
Shenan Reed
Global Chief Media Officer, General Motors
Shenan Reed is the Global Chief Media Officer at General Motors. Before joining GM, Reed served as Senior Vice President and Head of Media at L’Oréal. She also co-founded Morpheus Media, a digital marketing agency representing high-profile clients such as The New York Times, Chanel, and Tiffany & Co.
Moderated by Adam Heimlich
Founder and CEO, Chalice AI
Adam Heimlich is CEO of Chalice Custom Algorithms, a software company empowering brands to control their own AI. He co-founded Chalice in 2020, after a 25-year career in media. Previously, Adam led programmatic buying at Horizon Media. As an advocate for competition in adtech, Adam has addressed the Senate Subcommittee on Antitrust and the US Department of Justice.
The Venue
Capa Four Seasons, 10100 Dream Tree Blvd, Lake Buena Vista, FL
Capa is a Michelin-starred rooftop steakhouse at the Four Seasons Resort Orlando, offering Spanish-influenced cuisine in a romantic setting. The restaurant is approximately 10 minutes by car from the Hilton Orlando Bonnet Creek.
We’d love for you to join us.
Please use the form below to RSVP to this event.